Mark Kooyman – Medium

Mark Kooyman

GenZers Are Recasting The American Economy

Living now in a college town, I have a great opportunity to observe and connect with GenZers.

5 min readApr 2, 2024

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Mark Kooyman

The Impending Market Collapse of Quick Service Restaurants

Baby Boomers like me have some distant memories of the national roll-out of McDonald’s and other fast food restaurants back in the early…

6 min readMar 18, 2024

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Mark Kooyman

2024 House & Home Trends

I subscribe to Homes & Gardens Magazine and relish the times when each month’s issue arrives.

8 min readFeb 26, 2024

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Mark Kooyman

“Embracing The 20-Somethings… Lord Help Us, They Need A Hug!”

This is an actual real dialogue among two 20-something friends I overheard in an Atlanta coffee house…

6 min readJan 26, 2024

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Mark Kooyman

Experience a Hands-on Encounter with the 2024 TRENDCAST

I always give myself special credit for completing the annual TRENDCAST and posting it before the Holiday Season begins and the news media…

6 min readDec 5, 2023

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Mark Kooyman

TRENDCAST 2024 — The Second Five TRENDS Rattling The Marketplace

As I shared in the posting of the first Five 2024 Trends, “Hold onto your seats!”

12 min readNov 13, 2023

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Mark Kooyman

TRENDCAST 2024 — The First Five TRENDS Rattling The Marketplace

It’s a fact… we operate in a very fluid marketplace that is constantly evolving and changing.

14 min readOct 23, 2023

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Mark Kooyman

EXPERIENCE TRENDCAST 2023 Update And 2024 Change Catalysts

Usually at the end of the first quarter of each new calendar year, I like to track and see if any of the TRENDCAST predictions are…

13 min readOct 13, 2023

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Mark Kooyman

The Dynamics of House & Home Evolving into 2024 & 2025

Since starting EXPERIENCE now 20+ years ago, we have been very involved with house & home brands as well as real estate development and…

5 min readOct 5, 2023

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Mark Kooyman

Office Highrises Becoming Ghost Towns Demanding Creative Thinking

I had a great session with a creative film director this past week.

6 min readSep 4, 2023

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Mark Kooyman

Mark Kooyman

CEO & Discovery Chief at EXPERIENCE Insight Group, Inc. In the business to discover and craft brand experiences that humans seek out and engage in.

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